DV360 service

DV360 Partner Account

Plan your move to a full DV360 partner seat with expert guidance at each step.

A DV360 partner account is the top level in Display & Video 360. It holds billing, contracts, users and all the advertisers below it. Getting your own partner seat usually means a direct agreement and spend commitments, so most teams start under a reseller seat and move up as spend grows.

Last updated: 11 November 2026

Get a proposal Get a free media plan

Who is the Partner Account for?

Agencies

Larger agencies with steady programmatic spend that want their own partner-level setup.
Brands

Big brands building an in-house trading desk that need full control at the top level.
SMEs and growing businesses

Most smaller businesses do not need this. A self-serve or child seat is usually a better fit.

What's included?

Everything you get with this setup, agreed in writing before we start.

Readiness check on spend, team and processes
Partner-level structure plan (advertisers, users, roles)
Help preparing for the seat application process
Billing, permissions and safety settings design
Migration plan from a reseller or child seat
Training for your trading team
Ongoing advisory support if needed

How does it work?

1
Readiness check
We review your spend, team skills and goals to see if a partner seat makes sense now.
2
Plan the structure
We design advertisers, user roles, billing profiles and default settings.
3
Support the setup
We guide you through the application and account setup steps.
4
Migrate campaigns
We move audiences, tags and campaigns with as little disruption as possible.
5
Hand over
We train your team and stay available for advice.

How does it compare?

Self-Serve vs Co-Managed vs Managed: control, support, fee model, minimum spend and reporting.

Self-Serve vs Co-Managed vs Managed
Feature	Self-Serve	Co-Managed	Managed
Who runs campaigns (control)	Your team, fully	Shared: you approve, we help run	Our experts, end to end
Support level	Access, billing and deal help	Hands-on setup, optimisation and training	Full service with a named account manager
Fee model	% of media spend or fixed monthly fee	% of media spend or fixed monthly fee	% of media spend or fixed monthly fee
Minimum spend	Agreed upfront, typically lower	Agreed upfront, typically moderate	Agreed upfront, typically higher
Reporting	You build your own in DV360	Shared dashboard and review calls	Our DV360 Reports Section, plus weekly and monthly reports with next steps
Setup time	Fastest, once KYC is done	A little longer to agree roles	Includes planning before launch
Best for	Teams with programmatic skills	Teams building skills	Teams that want results without hiring

What are the benefits?

Top-level control

Own billing, users and settings across all your advertisers.
Clear decision

Know if you are ready before you commit.
Clean structure

A well-planned setup saves pain as you add brands.
Smooth migration

Move from a reseller seat without losing data or momentum.